Monthly Archives: March 2011

Name it right

It must be pretty important to pick a good name for your business, judging by the mushrooming of brand consultants, no doubt to feed the eager demand of companies who have worked out that sometimes it’s more profitable to spend … Continue reading

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Bricks in the wall

As has been well-documented and discussed over recent years, girls are doing better at school than boys in the UK (although it hasn’t quite translated to the workplace yet). Various reasons have been put forward – including the fact that there … Continue reading

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The overconfidence of Machiavelli and Blair

In the 16th century, Niccolo Machiavelli wrote a book for a prince on how to use cunning to obtain and hold on to power. In sharp contrast to most books written at the time on princely governance, morality took second … Continue reading

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All I want is the internet

Sometimes it’s lastminute.com. Sometimes it’s Groupon. Sometimes it’s the hateful Facebook. Sometimes it’s desperately wanting to write a new blog post. The internet explorer button is at the corner of my eye. But I’m at work. I ought to be … Continue reading

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